Pesky Fish

The Challenge


Pesky Fish is the freshest business to enter the British seafood industry, with plans to turn the market on its head and become the hallmark of fresh fish in the UK. Pesky Fish wanted me to create the logo for their company. It had to be simple to facilitate the ease of recognition and had to represent what Pesky Fish are offering.



The Solution


I decided to show the simplicity of Pesky Fish, getting fresh fish onto the plates of customers in the quickest time possible. I represented this idea by creating a combination of a fish hook, fish and fork.


Investor Deck


After creating the Pesky Fish logo they asked me to create their investor deck to send out to potential investors. Below is what I created.



Logo Being Used


Below are two examples where my logo has been put into the real world, as well as Instagram, it is on their LinkedIn and Website.



Back to Work

© Aaron Morris 2018